About - Always Good Company
Always Good Company is an industrial design, branding, and product company. We aim to design meaningful engagements in the world around us. Our process is rooted in creating both comfort and wonder within everyday life. Our goal is to create products people will love for years and want to share, out of joy.
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Always Good Company

Always Good Company is an industrial design, branding, and product company. We work with a wide range of clients: from startups, agencies, spirits & wineries, to fortune 500 companies to create meaningful engagements in the world around us.

 

No matter how small or large the you are, want you to see us as open, positive, and honest. Because, to create products that are Always Good Company must be made in an environment that embodies the hallmarks of friendship.

 

Our process is rooted in creating both comfort and wonder within everyday life. We want people to feel at ease and engaged with every product we work on. When this happens, we create products people will love for years and want to share, out of joy.

Michael Kritzer

Michael Kritzer founded Always Good Company in Seattle, WA. in 2013. Before that, we worked at Simple Artifact in Miami, FL., CP+B in Boulder, CO., and One & Co. in San Francisco, CA. He graduated from the University of Michigan with a focus on Industrial Design and Graphic Design. With over a decade of experience, Michael has had the pleasure to work with companies like: Epoch, Best Buy, CP+B, Domino’s, Denner Vineyards, Torch, B-cycle, Bombay Sapphire, Target, Burger King, Buell, Frogtown Cellars, Dell, HTC, and Pearl Izumi.